Обява

Inbound Marketing Specialist
Описание
RESPONSIBILITIES
Lead the strategy, planning, execution, and optimization of our digital channels
Interact with colleagues and clients to understand the specifics of each product and service and translate them into newsletters, press releases, social media content, and other marketing materials
Drive consistent relevant traffic by finding innovative ways to enhance the employer branding
Work closely with Sales department
Inbound Marketing promote our current products and services
Outbound Marketing improve lead generation
Spearheading new ways to target prospective audiences and lead generation efforts
Deliver Marketing Qualified Leads (MQL) (new Leads delivered to Sales by Marketing)
Perform regular reviews of important metrics traffic, rankings, bounce rate, conversions, etc. and act according to best trending SEO practices
Collaborate with the technical writer to build highly credible content and drive brand engagement
Develop ideas for creative marketing campaigns
Create and maintain website content and be responsible for social media interaction
Изисквания към кандидата
Образование: Бакалавър

Езикови познания:
Английски език

Трудов опит:
С професионален опит от 1 - 3г.

Специални умения:
Digital Marketing Expert RESPONSIBILITIES Lead the strategy, planning, execution, and optimization of our digital channels Interact with colleagues and clients to understand the specifics of each product and service and translate them into newsletters, press releases, social media content, and other marketing materials Work closely with the Sales department and oversee all related data Keep up with the evolving SEO strategies and social media’s best practices Inbound Marketing – promote our current products and services Outbound Marketing – improve lead generation Create and maintain website content and be responsible for social media interaction Collaborate with the technical writer to build highly credible content and drive brand engagement Communicate professionally and effectively with management and other stakeholders Develop ideas for creative marketing campaigns Drive consistent relevant traffic by finding innovative ways to enhance the employer branding Perform regular reviews of important metrics – traffic, rankings, bounce rate, conversions, etc. and act accordingly ESSENTIAL REQUIREMENTS Degree in (Digital)Marketing, Business Information Systems, Business/Technology or equivalent 2+ years of professional marketing experience Experience with Google and LinkedIn Ads Knowledge of inbound and outbound marketing methodologies and frameworks Strong interest in the technology industry Business Proficiency in English – written and spoken fluency Excellent written and verbal communication skills, including copywriting skills (for editorial and social media) Ability to compellingly present complex ideas in a clear, concise fashion Proactive, well-organized and detail-oriented Ability to work independently under limited supervision REQUIREMENTS CONSIDERED AN ADVANTAGE Experience with Graphic Design Experience with WordPress Experience with marketing data analytics and tools Professional digital marketing certifications Ability to plan and forecast Ability to negotiate

Ние предлагаме

Вид заетост:
Пълен работен ден

Срок на заетост:
Постоянна

Договор:
Трудов безсрочен

Ниво в йерархията:
Експертен персонал без ръководни функции

Категория:
ИТ и Компютърни специалисти
Софтуер/ Разработка и поддръжка
Aдминистративна дейност и продажби
Държава:
България
Населено място:
Гр. София
Дата:
23.Септември.2020
Организация:
B EYE
Организация:
Фирма/Организация Директно търсеща служители
Детайли за организацията:
Повече информация за B EYE може да получите ТУК
Внимание: Некоректни потребители публикуват обяви на импулсни телефони започващи с 0481, 0871, 0881, 0890, 0891, 0900.


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